Best OptinMonster Competitors - Top 6 Alternatives 2023

While it is a great marketing tool, you might be inclined to go for an OptinMonster alternative that better fits your business needs. Most OptinMonster competitors offer optimization features and lead generation tools to grow your eCommerce store, at a lower price.

In this article we will go over the best lead generation and conversion optimization softwares. They are similar to OptinMonster and perfect for your specific needs.

We will tackle features such as drop form builder, popup scheduling, and if they offer a free plan or a premium version.

Here is our list of top 6 competitors to OptinMonster

1. HubSpot
2. Privy
3. Sumo
4. Ninja Forms
5. Thrive Leads
6. OptiMonk

Before getting into it, let's see why search for alternatives that integrate with any eCommerce stores builders.

Why try OptinMonster Competitors?

An OptinMonster competitor could benefit a business looking for alternatives with unique features, lower pricing models, and customer support.

A competitor such as Sumo, Thrive Leads, or HubSpot could offer a better fit for specific needs and preferences. On top of that, they can help businesses avoid over-reliance on a single provider in the market.

Bellow we will take a look at the top OptinMonster alternatives, focusing on their key features and pricing plans that make them different.

Why is HubSpot a Better OptinMonster Alternative?

HubSpot provides a complete marketing, sales, and service platform, with its drag and drop builder. It includes email marketing tools, social media management, lead generation, and analytics, all in one place.

Best Features

• Automation and tracking of sales
• Easy customization of your website with elegant themes and landing pages
• In-house analytical CRM tools to grow your eCommerce store
• Integrations with the best platforms to optimize workflow, such as Salesforce

Plans and Pricing

• Free tools - €0/mo
• Starter - starts at €18/mo
• Professional - starts at €792/mo
• Enterprise - starts at €3,300/mo
• Starter CRM Suite - starts at €30/mo

Privy as an Alternative to OptinMonster

Privy is a cloud-based OptinMonster competitor designed to help businesses capture more leads, sales, and build lasting relationships with customers. It offers a range of targeted messaging and automation tools, perfect for streamlining the workflow.

Best Features

• Integrations with the best platforms to optimize email marketing efforts - cart abandonment, cross sell
• Popup scheduling, popup builder, and popup campaigns features
• A/B testing
• SMS marketing features

Plans and Pricing

• Free plan - $0/ mo
• Starter plan - $30/ mo
• Growth plan - $45/ mo

Why is Sumo Among OptinMonster Competitors?

Sumo's platform is designed to help businesses grow their email list, increase website traffic, and ultimately drive more sales. Additionally, it offers a range of customizable templates and you can create popups.

Best Features

• Visitors can share content on social media with Sumo's share feature, increasing traffic
• Display your special announcements using the sticky bar tool
• The heat map allows you to see how visitors interact with your eCommerce store, and optimize it accordingly with other targetting features
• It has its own forms for contact so you can easily engage with customers

Plans and Pricing

• Free - $0/ mo
• Pro - $39/ mo

Why is Ninja Forms Among the Best OptinMonster versions?

Ninja Forms is a powerful drag and drop, Wordpress form builder, with plenty of customization options. It offers a range of advanced features and integrations, as well as a user-friendly interface.

Best Features

• Advanced form fields for surveys of any complexity and opt in forms
• Create forms using conditional logic and hide unimportant fields
• Spam protection features
• Integrations with top eCommerce and email marketing platforms (even the ones that integrate with Salesforce and other OptinMonster competitors), as well as Ninja popups

Plans and Pricing

• Basic - $49/ yr
• Plus - $99/ yr
• Pro - $199/ yr
• Elite - $299/ yr

Thrive Leads - OptinMonster Alternatives?

If your are looking to boost conversions and generate leads, Thrive Leads if a top alternative to OptinMonster. With all the features if this platform, you are able to grow your email list in a smart way, engage with existing subscribers, and automate tedious tasks.

Best Features

• Customizable lead generation tool for creating forms - popups, slide-ins, ribbons, and opt-in widgets
• Advanced targeting features, such as SmartLinks that segment your email list based on user behavior
• SmartExit tools that appear as display ads or popups when a user is about to exist your eCommerce store
• A/B testing and analytics of your forms and website

Plans and Pricing

• Thrive Suite - $299/ yr

OptinMonster Competitors - OptiMonk

Optimonk provides an affordable and easy-to-use lead generation and conversion optimization tool. It enables eCommerce stores to use its basic features to grow their email list and increase conversion rates.

Best Features

• A variety of campaign types - dedicated popup builder, sidebars, notification bars, full screen overlays
• An easy to use drag and drop editor
• Advanced targeting features, such as behavior-based and page level targeting
• Integrations with many marketing and website builder platforms

Plans and Pricing

• Free - $0/ mo
• Essential - $39/ mo
• Growth - $99/ mo
• Premium version - $249/ mo
• Master - custom pricing

Final thoughts

All the competitors of OptinMonster are top choices and have affordable pricing plans, with all the features eCommerce stores need for growth.

Make sure you define your business goals and budget before choosing conversion optimization and lead generation tools.

Take into account what features you are looking for and, especially, integrations with softwares you are already using.